Are you a designer, print broker or printer that’s on the hunt for something different and unusual to differentiate your product? Flock is just that – different and unusual and it can be applied to books, boxes, packaging, etc.
Flock is the fuzzy stuff you see on paper and books! It feels and looks like velvet. Flocking is the process of applying tiny synthetic fibers to an adhesive-covered surface like paper or cloth. The resulting look is lustrous and durable. Once the adhesive is dry, the fibers cannot be rubbed off.
The image above shows a case bound book job for a printer in Western Canada that required printing on the front cover. To add extra interest to the cover, flock was added to the title. Every person I’ve shown the book to, who sees the flock, is always intrigued and impressed. Currently, there is a limited range of colours. But if you need flocking, please give us a call.