Z-card

This week’s product is called a Z-card.  I did this over two years ago before I was doing videos.  The only way to reasonable show what a Z-card is – is to open and close the product on a video.

Z-card

Z-card

Z-card

Z-cards came off patent eight years ago.  We’ve done hundreds of these jobs ranging in quantities from a few hundred to 150,000.  Over 90% of them have four round corners, the average card weight is 10-point stock.  The recommended stock weight for the folder portion is 50lb offset. If printed on heavier stock sometimes the product doesn’t lay as flat as you would like it to. Z-cards can sometimes have a die-cut slit in the card to allow for the insertion of a separate card.

Z-card

Z-card

Z-card

Z-card

Twirl Folder

What is a twirl folder?  A twirl folder is a die-creased, folded piece that “twirls” open when the opposite corners are pulled.  As are all the pieces I’m presenting this “twirl” is not patented.  Copyrighted names include

  1. Twirl
  2. Spinner
  3. Petal

Twirl Folder

Twirl Folder

Twirl Folder

Size can be from 3” x 3” up to 14” x 14”, stock weight from 60lb to 100lb, no instructions required for the user…mailable…flat…simple…a piece that gets attention; is memorable…a piece that does a great job of selling product.

Twirl Folder

Twirl Folder

Twirl Folder

Twirl Folder

I’ve seen a twirl folder eyeletted in the centre to a book or magazine page so the piece stays in the magazine or book but user can “twirl” as many times as they wish!  The piece, although die-creased automatically requires a degree of handwork.  Of the 18 different pieces I’ll be presenting the twirl price would be in the middle of the price range.  Quantities are usually between 5,000 and 10,000 units.

Twirl Folder

Twirl Folder

Twirl Folder

Twirl Folder

Twirl Folder

 

Swing Folder

What is a swing folder?  A swing folder is a die-cut, folded piece that literally has a die-cut panel “swing” completely 180 degrees; and “swing” back when right-side panel is pushed.  We are able to bind this as a page in a perfect bound book.  If an additional panel is added we can bind it into a saddle stitched book with certain specifications.  The“swing folder” can be inserted automatically into envelopes for mailing.  Sizes from 4” x 4”; 12” x 16”; stock from 8 to 14 point; coated or uncoated.  We die-cut and fold this piece automatically.  Of the 18 pieces I presented this would about third or fourth cheapest.

Swing Folder

Swing Folder

***The old adage “A Picture is Worth a Thousand Words” is very true but a sample is better than a thousand pictures!!!

Call us for samples.  We would be glad to oblige.

Triangle Folder

What is a triangle folder?  A triangle folder is simply paper folded in the shape of a triangle.  A triangle folder requires die-creasing…no gluing…folded automatically.  Triangles can be from 4” x 4” to 16” square; stock from 80lb to 100lb.  They can be a single panel such as 10” x 10” width folded to a triangle shape or 20” x 10” folded as a 4 page to 10” x 10” and the triangle folded such as the green piece.

Triangle Folder

Triangle Folder

Triangle Folder

Triangle Folder

Triangle Folder

Triangle Folder

Triangle Folder

Another piece shown has two different panels with triangle folds. Most potential customers have never seen a triangle folder.  They’re memorable.  Of the 18 pieces I’m showing the triangle folder would be one of the cheapest to produce.

Triangle Folder

Triangle Folder

Triangle Folder

***The old adage “A Picture is Worth a Thousand Words” is very true but a sample is better than a thousand pictures!!!

Call us for samples.  We would be glad to oblige.

Cylinder Box

We make highly custom boxes.  This piece is a box; but a very unusual box!  I’ve never seen anything like it before!  In a retail setting you see thousands of boxes…square corners, tall, short, small, big; but not cylinder shaped.  Better still, this piece, in addition to being cylinder shaped…slides open!  Hence the video.  It’s the only way to effectively present the “box!”

Cylinder Box

Cylinder Box

Cylinder Box

Notice how the “circular door” slides open, no instructions needed. Simple, functional, unique and memorable…it really really helps to sell a product!  We are in the process this month of producing boxes that are round; twenty inches across and six inches deep!  They are for a retail high end product.  When you need boxes…all kinds, sizes, styles and shapes…call us, we can help!

 

TIPS FOR REDUCING PROBLEMS IN THE BINDERY

Always use matte and gloss lamination appropriately

Lamination is the most popular technique used for finishing the covers of books.  It provides additional stiffness to the chosen paper stock and it helps to protect the printed cover from dirt and marks.  Lamination can be applied in the form of a film, which is glued to the stock by passing it through a heated roller, or by the application of a polymer resin which solidifies when exposed to UV light.  It’s broadly categorised as either matte or gloss, but which should one use and what criteria should be applied to the decision?  Gloss lamination doesn’t mark so easily and makes printed colours really pop off the page, so if you’ve got a gardening magazine or a book about colour photography, gloss lamination would work really well.  Alternatively, matte lamination feels contemporary so would work well on a cool fashion magazine, and it’s very popular for quality fiction.  The one thing to make clear is gloss shouldn’t automatically equate to high style and wealth, as in a “glossy magazine.”  This concept is outmoded.

***The old adage “A Picture is Worth a Thousand Words” is very true but a sample is better than a thousand pictures!!!

Call us for samples.  We would be glad to oblige.

Star-burst

This particular piece is no longer patented.  It has a number of copyrighted names such as “Star-burst,” “Explosion,” etc… The piece, depending on stock weight and/or grain must, be die-creased and on some occasions perforated at the folds.  Picture #1-3 show the sequence of closing.  You’ll notice in pictures #2 and #3 that the folded “star-burst,” is glued to the inside of a 4 page.  Also, picture #4-7 shows a similar sequence. “Star-burst” pieces can be printed on a wide range of stock, in a wide range of sizes.  The opening of this piece always gets a “WOW!!!”

Star-burst

Star-burst

 

Star-burst

Star-burst

Star-burst

Star-burst

Star-burst

TIPS FOR REDUCING PROBLEMS IN THE BINDERY

Always have up-to-date paper swatch books.

Paper companies have long used the swatch book to show off the capabilities of their sheets, combining current design trends with flashy techniques, in the hope that you will choose their line, and put it into use on a stunning final product. Most studios, firms or in-house departments will eventually have a printer visit their office, who will notice that they don’t have all of the current swatch books, and will to it that some are delivered.  Making sure that swatch references are up to date is vitally important.  One day in the future, you may go to spec a sheet and find that a swatch doesn’t exist any longer, or that that finish is gone, or the weight of paper is no longer available.

***The old adage “A Picture is Worth a Thousand Words” is very true but a sample is better than a thousand pictures!!!

Call us for samples.  We would be glad to oblige.

Broad-side folder

What is a “Broad-side folder?”  A broad side folder is sort of an 8 page brochure with a slit along the folded top of the 2 center panels.

Broad-side folder

Broad-side folder

Broad-side folder

Broad-side folder

Broad-side folder

For production we start with a trimmed brochure for example 16”x20”.  We produce a “slit,” 10” through the centre and fold automatically.  For a piece 16”x20”, the finish size would be 8”x5”.  At first glance it appears to be an 8 page, but when the user has “played” with it for a moment they see the slit and the uniqueness of the piece.  When completely opened flat it can be a sign or a poster.

Broad-side folder

Broad-side folder

The product can be printed in a wide range of stocks.  We have done quantities for 2000 to 100,000.  A broad-side can be surprisingly cost effective!  For samples please email me.

Broad-side folder

Broad-side folder

Broad-side folder

Broad-side folder

Broad-side folder

TIPS FOR REDUCING PROBLEMS IN THE BINDERY
Always know where the glue sections are and make sure that they are ink free.

The glue area on most pieces and products falls on the inside of a fold, requiring that there be a bleed so that the design can be seen in full and the package can sport a finished look, rather than awkward paper stock peeking out at the seams. Mail pieces might need to ultimately close on an open page or envelope, with complicated folds, making it a simple step for the end user.  That means that the areas where glue will go down in the production process, as well as those where the user may place it, need to be well thought out and marked early on.

***The old adage “A Picture is Worth a Thousand Words” is very true but a sample is better than a thousand pictures!!!

Call us for samples.  We would be glad to oblige.

 

 

Stand-up Box

What is a stand-up box?  A stand-up box is as pictured and videoed.  It is the cheapest, easiest to assemble from a retailer’s perspective, most “mail-worthy” and durable retail-counter display piece that can be printed!

Stand-up Box

Stand-up Box

It is made out of paper from 12 to 16-point printed stock.  It requires die-cutting and gluing.  In many situations we would die-cut and glue the piece and then insert whatever sales brochures are appropriate.  As the picture and video show, this piece can be produced in a wide range of sizes.  In some situations when the “stand-up” box has been filled with sales brochures the “full” stand-up box is put into a custom sized “corrugated box” and mailed or couriered to individual stores.

Stand-up Box

Stand-up Box

Benefits:

  • Anyone can open and place on a retail counter with “no” instructions
  • Environmentally friendly because it is not made of plastic as some “retail counter” display units are

TIPS FOR REDUCING PROBLEMS IN THE BINDERY
Always know the difference between embossing and debossing

Embossing is where an area of paper or board is raised above the surface so it stands out from the background, and debossing is where an area is pressed into the surface to create an indentation.

***The old adage “A Picture is Worth a Thousand Words” is very true but a sample is better than a thousand pictures!!!
Call us for samples.  We would be glad to oblige.

Dome Snaps

What are dome snaps?  Dome snaps are better pictured than explained.  Everyone has had a “dome snaps”, to hold the flap of a purse or a wallet closed or to “snap shut” a book flap.  What is new in “dome snaps” that have been around for decades?

Innovation includes

  1. “Dome snaps” can now be imprinted with logos or patterns etc…(see pictures #1—4)

Dome Snaps

Dome Snaps

Dome Snaps

Dome Snaps

2.  At one time they were all metal (see picture #5 to #7…now plastic ones are available and they are cheaper than metal “snaps” (see pictures #8 and #9)

 

Dome Snaps

Dome Snaps

Dome Snaps

Dome Snaps

Dome Snaps

There has been an explosion of colours…literally dozens of colours to chose from! (See picture #10)


Dome Snaps

4. Prices of the actual “dome snaps” are dropping

5. There are more sizes and surface textures

TIPS FOR REDUCING PROMBLEMS IN THE BINDERY

Always be aware of paper show-through

Exposure to light affects the opacity, and thin sheets in particular can allow for the image/text on the page behind it to “show through” to the one you are viewing

Bevelled Edges

What are bevelled edges?  (U.S. spelling is “Beveled”).  We bevell the edges of case bound books or ring binders.  As usual these pictures are as good as a thousand words!  Bevelling is only effective on an unusually thick cover.  The commonest thickness for the cover of a case bound book is 100 point.  These pictures are all 200 or 200+ point thickness of covers

In the overall cost of producing a hard-back book or a case wrapped ring binder the cost of the “board” is minimal.  For job requiring “bevelling” we mount (full surface glue 2 or 3, 100-point boards together).  The boards are then bevelled on three sides (I’ve never seen a job requiring only one or two sides).

Features:

  • Angled (45) edge
  • Smooth
  • Book is heavy

Benefits:

  • Greatly differentiate product (book or ring binder)
  • So UNUSUAL so therefore “VERY” memorable

Factor to consider:

  • Extra thick
  • Heavy covers will probably affect mailing cost

TIPS FOR REDUCING PROMBLEMS IN THE BINDERY
Always assemble a full-scale mock-up of any packaging/dimensional project

How does the design work at the folds and seams?  Where does the legal copy sit?  After all that, does it fit in the needed shipping containers and the commercial display cases and shelves?